
Architects, Builders, and Strategists
The right solution must account for people, processes, data, and technology.
Our work is grounded in data science, design thinking, and lean process improvement, helping clients make better decisions about technology and operations, unlocking value from their information and building solutions that drive down cost efficiency and increase revenue growth.
With experience spanning small business and global enterprise enterprise, we understand the realities our clients face from more than one perspective.
Lean Practices, Applied Technology
We use Lean principles to focus technology investments on what creates measurable value, not what looks impressive on paper.
Data Science + Design Thinking
We connect insight, usability, and execution so clients can move from understanding their data to building solutions people actually use.
Resilient Change, Disciplined Execution
We combine disciplined execution, risk management, and practical change management to help organizations adopt new technology successfully and build improvements that last.
The right solution must account for people, processes, data, and technology.
Our work is grounded in data science, design thinking, and lean process improvement, helping clients make better decisions about technology and operations, unlocking value from their information and building solutions that drive down cost efficiency and increase revenue growth.
With experience spanning small business and global enterprise enterprise, we understand the realities our clients face from more than one perspective.
Lean Practices, Applied Technology
We use Lean principles to focus technology investments on what creates measurable value, not what looks impressive on paper.
Data Science + Design Thinking
We connect insight, usability, and execution so clients can move from understanding their data to building solutions people actually use.
Resilient Change, Disciplined Execution
We combine disciplined execution, risk management, and practical change management to help organizations adopt new technology successfully and build improvements that last.
Our Commitment
Deliver quality solutions and exceptional service to our clients.
Our Values
We do what’s right, not what’s easy—building trust through transparency, accountability, and ethical decision-making in everything we do.
We embrace questions, challenge assumptions, and pursue continuous learning to uncover new possibilities and drive smarter solutions.
We approach problems with imagination and innovation, crafting thoughtful, original solutions that bring ideas to life.
We value the unique perspectives and talents each person brings, fostering a culture where authenticity and diversity are celebrated.

The Team

Leadership & Architecture

James McGreggor
Founder,
Chief Executive Officer
James brings more than 25 years of experience across technology, operations, and product strategy, with deep experience in manufacturing, logistics, finance, and food services. A U.S. Air Force veteran and certified Lean Six Sigma Green Belt, James combines discipline, adaptability, and practical technology and solution architecture expertise to help clients turn ideas into measurable results.

Dr. Natalie Morse
Founding Partner,
Chief Data Officer
Natalie is a data scientist, researcher, strategist, and Lean Six Sigma Black Belt with more than 15 years of experience across manufacturing and environmental engineering. With a PhD from Cornell University and experience leading advanced analytics and machine learning initiatives, she helps clients use data and emerging technologies to solve complex problems, make better decisions, and uncover new opportunities.
James McGreggor
Founder,
Chief Executive Officer
James brings more than 25 years of experience across technology, operations, and product strategy, with deep experience in manufacturing, logistics, finance, and food services. A U.S. Air Force veteran and certified Lean Six Sigma Green Belt, James combines discipline, adaptability, and practical technology and solution architecture expertise to help clients turn ideas into measurable results.

Dr. Natalie Morse
Founding Partner,
Chief Data Officer
Natalie is a data scientist, researcher, strategist, and Lean Six Sigma Black Belt with more than 15 years of experience across manufacturing and environmental engineering. With a PhD from Cornell University and experience leading advanced analytics and machine learning initiatives, she helps clients use data and emerging technologies to solve complex problems, make better decisions, and uncover new opportunities.
Research & Insights

Kirsten Gallagher, LSσBB
Lean Process Improvement Consultant

Nichole Golden
UX Design & Research Consultant

Claire Han, PhD
Consulting Researcher & Data Scientist

Jennifer Oladipo
Consulting Researcher & Market Strategist
Advisory
Our advisory board helps shape our strategic direction, challenges our thinking, and ensures that we stay aligned with both our values and technical advancements as we grow.

Allison Manne
Founder, WorkZenHR

Benjamin Manning, Ph.D
Owner, Agile Hippo;
Research Faculty, Georgia Tech

Lelia King
Executive Director, Build Carolina

Neal Harris
Founder & CEO, PTI Consulting;
Adjunct Prof., Greenville Tech
Strategic Partners
We have partnerships with local and global agencies that are driving business and digital innovation allowing us to tap into additional resources and expertise when needed, keeping engagements lean and agile, while giving you the greatest value.
Our Partners






